Meanwhile Use

Video Case Studies that capture start-up creatives

Meanwhile Use is an innovative scheme that frees up empty shops and spaces in city centres and hands them over to the community for use.

In Plymouth, the disused units have been used by startup artists and creatives looking to launch their work. We work with organisers Plymouth Culture to create dynamic video and written Case Studies of all the projects that took place, bring the stories of the startups to life with compelling stories about their work.

Unique Video Case Studies filmed, edited and published

Services provided

  • Filming of Case studies including planning, locations and outline scripts for each shoot
  • Editing of each video to two-three minutes, including portrait versions for Social Media
  • Photography of each subject
  • Collation of Case Studies into single landing page on client website, with content writing support

How we did it

We specialise in video production of interview-style videos in a case study format. Each video contained:

  • Interviews with each Case Study, with questions prepared in advance in consultation with client, including relevant information for funders. This was delivered by our in-house videography team highly experienced in putting subjects and ease and helping them enjoy the experience while covering all the points required by the client
  • Two to three hours spent with each Case Study showing off their work and interacting with the public
  • Photography provided in-house in tandem with videography team

You can watch a selection of the case studies below:

The Results

The Case Studies have been published on Social Media and attracted great engagement for the Meanwhile Use project in Plymouth. The Case Studies are also fantastic stories for potential investors and funders interested in the city.


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